Hater Translator

This holiday season Mullen wanted to spread peace and goodwill on ad blogs. So we invented the Hater Translator, Mullen’s gift to the advertising community. Through a patented device created in-house by some guy in the IT department, mean-spirited comments were instantly replaced with messages of hope.

The Hater Translator was made up of Mullen writers translating over 100 mean comments on ad blogs in real time under the name ”Hater Translator.” We created a video showing off the Hater Translator machine and revealing that it was in-fact Mullen turning hateful comments into joy.