Cannes Lions

"Head Tip"

TBWA\MELBOURNE, Melbourne / ANZ BANK / 2017

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In this commercial we see someone taking new pay-with-a-phone technology granted and misusing it (as people always do five minutes after any new tech comes out).

We see a guy phone-pay for something at the counter without taking his phone from his ear, and without stopping his phone call – the server can’t believe that this rudeness is what people do now.

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