This 90 second, 4K spot follows a cute, endearing explorer as he navigates a forest in search of childhood treasure. His discoveries soar when he is befriended by the Hisense robot, who guides the young adventurer on a wondrous journey.

The characters were brought to life using keyframe animation that depended greatly on the speed and motion of the camera. It was crucial to be mindful of the physical capabilities of the characters and thoroughly rehearse on set with stand-in puppets.

Creating the spot involved location film making in remote areas of Big Sur California. A hand held, gimbal stabilized camera rig (Movi M10) was utilized to capture dynamic footage in the challenging terrain. This handheld technique allowed for framing that accentuated the grandness of the environment creating a unique world for the tiny adventurer.

Lighting data was also collected to seamlessly blend the CG characters with live action footage. Miniature sets were shaped using natural elements and waterproof LED light rigs were designed to create practical lighting effects.

The 4K resolution delivery added an additional layer of complexity to this technically challenging project.