Cannes Lions

H&M - "Becoming Beckham"

SONNY, London / H&M / 2016

Film

Overview

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Overview

Description

Kevin Hart comes to live with David Beckham for a week, all in the name of ‘research’ as he prepares to audition for the lead role in an upcoming movie biopic of David’s life. Needless to say, Kevin finds being as effortlessly cool as David isn’t quite so easy. However, thanks to David’s Modern Essential Clothing Collection from H&M, Kevin can at least still really look the part. After all, it’s all about getting the essentials right.

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