Cannes Lions
DDB STOCKHOLM, Stockholm / MEDIA MARKT / 2012
Overview
Entries
Credits
Outcome
The purpose of the banner was to generate lots of clicks and buzz for the selected offer, a computer for 8,000 that was one of the main campaign products during Christmas. The banner was live for 48 hours and generated 15m unique clicks. Over 1,000 people clicked it. The winner clicked it 710,620 times.
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12 items