Cannes Lions

HOUSEHOLD CLEANING PRODUCTS

THE MARTIN AGENCY, Richmond / WALMART / 2012

Film

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Overview

Description

On a conveyor belt at Walmart, we see someone is buying laundry detergent, fabric softener, dryer sheets and a pie pan. Then we see how they're used: A young boy is caught lying about soiling his Mother’s clean towels when an exact image of his face shows up on the towel.

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