Cannes Lions
McCANN NEW YORK, New York / NEW YORK LOTTERY / 2017
Overview
Entries
Credits
Description
When people dream of winning the lottery, those dreams are often filled with sandy beaches and big houses. And with good reason, those things are amazing. But what about the other thing you win with a jackpot: time? Time to spend with family, time to pursue a passion and in the case of this spot, time to do something good that makes you feel great. We talked to real people who told us how they’d spend their time if they won a $1000 a day from the NY Lottery and brought a few of those stories including this one to life.
Similar Campaigns
12 items