Cannes Lions
Hyundai Elantra Super Bowl "The Chase"
BISCUIT FILMWORKS, Los Angeles / HYUNDAI / 2016
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A couple narrowly escapes being eaten by two talking vegan bears on their cheat day. Or, maybe the grizzlies just wanted a hug? Either way, Hyundai's talk-start feature on the 2017 Elantra saves the day in this Super Bowl 50 ad.
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