Cannes Lions

"I Love my Fruit by the Foot"_Weights

ERICH & KALLMAN, Larkspur / GENERAL MILLS / 2018

Overview

Entries

Credits

Overview

Description

The unique shape and fun nature of Fruit by the Foot is highlighted in this film about a Fruit by the Foot that helps a young man break the ice with a young woman.

Similar Campaigns

12 items

ALMAPBBDO, Sao paulo

Be more like

2017, MARS

(opens in a new tab)

McCANN NEW YORK, New york

Chex Magic Mix Campaign

2016, GENERAL MILLS

(opens in a new tab)

SAATCHI & SAATCHI, New york

CHEERIOS

2014, GENERAL MILLS

(opens in a new tab)

McCANN ERICKSON, New york

PANDORA DELIVERY

2013, GENERAL MILLS

(opens in a new tab)

OGILVY & MATHER, Gurgaon

RESTAURANT

2012, ITC FOODS

(opens in a new tab)

SAATCHI & SAATCHI, New york

SOUP

2010, GENERAL MILLS

(opens in a new tab)

COSSETTE, Toronto

OLD EL PASO TACOS

2010, GENERAL MILLS

(opens in a new tab)

BBDO PUERTO RICO, Guaynabo

ORBIT GUM

2009, WRIGLEY

(opens in a new tab)

ELEMENT 79 PARTNERS, Chicago

GATORADE RAIN SPORTS DRINK

2006, QUAKER

(opens in a new tab)

SAATCHI & SAATCHI, New york

CHEERIOS CEREAL

2004, GENERAL MILLS

(opens in a new tab)

Shortlisted Cannes Lions

AMBIENCE D'ARCY ADVERTISING, Mumbai

SIL CHILLI SAUCE

2003, MARICO

(opens in a new tab)

SAATCHI & SAATCHI NEW ZEALAND, Wellington

DE WINKEL YOGHURT DRINK

2003, NEW ZEALAND DAIRY FOODS

(opens in a new tab)