"Ice Queen" is a metaphoric dramatisation of the courage it takes for a guy to make a move to talk to a girl at a bar. We follow our main protagonist in an epic high-fantasy battle as his fellow comrades fall slain against the arrows of the Ice Queen. It is a nuanced film, cool and clever, yet cheeky and seductive, much like the game of flirtation.

The main track used is an original score, composed for this film. Lyrics and melody were written specifically to match and enhance the emotional and storytelling features of the commercial, and to capture the very unique nuances of the spot.