Cannes Lions
AMVBBDO, London / DIXONS / 2016
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Description
Through a selection of tongue-in-cheek print ads that ran in specialist hobbyist and photography magazines, we created a targeted campaign to promote the wide range of cameras available in store and online at Curry’s PC World.
Currys PC World is the biggest electrical retailer in the UK and specialises in selling home electronics and household appliances with over 300 stores across the country.
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