Cannes Lions

INDIE FILM FESTIVAL

LEO BURNETT IBERIA, Lisbon / INDIE FILM FESTIVAL LISBOA / 2010

Presentation Image
Presentation Image

Overview

Entries

Credits

Overview

Execution

Every David Lynch film has been known to make people think, and think and think after it ends. With this in mind, we set out to re-build the bar from Blue Velvet. With every detail, from the piano on the stage to the blue neon in the background. We invited the audience from the Independent Film Festival to have a drink at this bar and experience literally what it was like to be immersed in a scene from this movie. With a singer singing with the same mannerisms as Isabella Rosselini, the same lighting, same table arrangements, every detail. A perfect example of "Films that don't end when they are over".

Outcome

A bar from an iconic indie film. An audience that has just stepped out of an indie film. And just the right place where people can discuss the movies that they just saw: a bar. But a Bar pulled from Blue Velvet. We couldn't have been more pleased with the results. As it was indeed a replica to remember. One could actually feel what the actors in the movie felt once Isabella Rosellini sang. You can pause and rewind a classic scene. You can even quote it. Here, people could live it.

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