Cannes Lions
TBWA\CHIAT\DAY LA, Los Angeles / INFINITI MOTOR COMPANY / 2008
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This ad ran in what we call our lifestyle locations - meaning sites that are targeting our luxury vehicle audience, such as Epicurious.com, Bloomberg.com, CNET and many more. The full campaign, which included this and several other rich and non-rich ads, achieved an estimated reach of about 500 million impressions.
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