Cannes Lions

Inside the Mind of Mark Denton

SUPERUNION, London / MARK DENTON / 2018

Presentation Image
Supporting Images
Supporting Images

Overview

Entries

Credits

Overview

Description

There was only one solution – the man became the ad.

We turned Mark into a real life phrenology head to reflect his unique character and abilities

Each section of the illustration was ad-libbed and drawn directly onto his head to reflect his personality with hidden references to his career and life.

Execution

We commissioned an illustrator to draw directly onto his head with minimal preparation. Each section was ad-libbed to reflect Mark’s personality with hidden references to his career and life. The process took over 3 hours and used water-based inks to protect our human canvas.

Outcome

Mark loved his poster and the talk was over-subscribed with the venue filled to capacity on the night, with everyone getting a piece of his mind!

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