Nowadays, thanks to technology, we can take pictures of almost anything that occurs in our lives. But, we want to show that the best moments of our lives are recorded in our memory and not in our phones.

We summoned many representative photographers, and we asked them to tell us about an important event in their own lives, and then, we asked if they could show us a photo of that very same event. What happened is what we suspected…no one had a picture of it.

The best photos are the ones we never took.