Cannes Lions

INTERVENTION

GEORGE PATTERSON Y&R, Melbourne / LDH / 2015

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Description

A family gathers to intervene when a loved-ones behavior becomes out-of-control.

Each has their moment to address the behaviors until it is decided that it would be best if the loved-one in question gets desexed.

The ad concludes with a message from the Lost Dogs Home about desexing your pet.

In the ad we are drawing attention to the idea that you would help a family member who was suffering so they could live a happy heathy life. This should also be the same for the pet members of your family.

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