Eurobest
BBDO PARIS, Boulogne-Billancourt / MERCEDES / 2016
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The campaign is intended to flood the French and European market. More than 12 countries are affected.
The launch date has been revealed as February 6th. The film will be screened on all main channels. The new campaign is said to feature the range of Mercedes-Benez compacts, known as A Class, B Class, CLA Coupé, CLA Shooting Brake and GLA.
Following the "Monolith" campaign, Mercedes-Benz is continuing to rejuvenate the brand with "Investigation" film, apparently inspired by US crime series.
The film was shot in Marseille, the former hub of the French Connection.
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