Cannes Lions
THE JUPITER DRAWING ROOM (SOUTH AFRICA), Cape Town / HYUNDAI / 2010
Overview
Entries
Credits
Description
The ix35 is Hyundai’s most ergonomic SUV to date. It’s very specifically built around the people that will drive it. But what if an animal got behind the wheel? What if a popular motoring show was hosted by wildlife, rather than humans? How would they feel about such a human-centric design?
Similar Campaigns
12 items