Designing a Visual Identity strategy for discussion event. There is a meaning behind every Japanese Kanji character. When parents name their child, they bestow a Kanji character and its meaning as a gift. The character acts as an identity of a person for the rest life.

We focused on one Kanji character used in the speaker’s name and combined them together

to create a visual identity that communicates the liveliness of the event.

Book design complete talk show.