Cannes Lions

Kevin the Carrot

McCANN MANCHESTER, Manchester / ALDI / 2018

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Description

In 2016, Kevin the Carrot stole the hearts of the UK after starring in the Aldi Christmas commercial. In 2017, he was back by popular demand. This commercial shows his latest adventure. He boards a mysterious express train then has to brave the dangers facing any 3-inch adventurer fixed on traversing brimming banquet tables, flying champagne corks, artisan cheese towers and a sumptuous turkey. His aim? To win the heart of a lady carrot sitting seductively on a pile of mince pies at the opposite end of the table.

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