Cannes Lions
LEO BURNETT, Hong Kong / NUTRIGREEN / 2011
Overview
Entries
Credits
Description
Most people in Hong Kong live a crazily hectic life – long working hours, overtime on weekends, and a packed social life. Most of them feel drained before they even get up in the morning. To dramatize this phenomenon, this commercial shows how a businessman loses his energy before he even gets to work. The answer of course, is Nutrigreen LDF Cordyceps, a health supplement that helps people maintain their energy level throughout the day.
Similar Campaigns
6 items