Eurobest
Lidl Avoracle
LEO BURNETT FRANKFURT, Frankfurt / LIDL / 2016
Overview
Entries
Credits
Overview
Background
The food discounter Lidl offers super fresh fruits and vegetables. To make this known throughout Europe, Lidl took advantage of the 2016 European Soccer Championship in France and developed an extraordinary oracle on Social Media: the AVORACLE.
Execution
"Avoracle" video posts on facebook
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12 items
