Cannes Lions
CMF STUDIOS , Hoeflein-Klosterneuburg / BERNHART & BERNHART INSURANCE / 2010
Overview
Entries
Credits
Outcome
ResponseBernhart+Bernhart sent 15.000 obituary letters to existing clients (contents insurance, building saving etc.) aged between 20 - 30 years. Within 14 days, more than 3.560 response cards had been returned.
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