Eurobest
HAVAS WORLDWIDE PARIS, Paris / HOTEL F1 / 2016
Overview
Entries
Credits
Background
It all start with the good news: our local hotel was full during Hellfest, one of Europe’s leading music festivals.
We received so many inquiries that we decided to make the festival available to everyone who wasn’t able to come.
Execution
We recreated the entire event in 3D to make it as realistic as possible, the first interactive map of a music festival. Each element was in exactly the same place as in real life, so website visitors could wander around the event and explore it for themselves.
The site featured 100 interaction points covering all aspects of the festival: sets, ambience, interviews of spectators, exclusive interviews with bands, and coverage of more than 15 concerts. There were over 60 videos, 120 photographs, and more than 30 quotes, so people could experience the festival as though they were really there.
All this was created in just two weeks.
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