The collaboration between the director and Hennessy for the film "Hennessy X.O Odyssey" emerged from a shared fascination with the concept of the Odyssey and the ability to transcend time and space within a single moment. The director's visit to the Cognac cellars provided inspiration, as he aimed to infuse the craftsmanship and timelessness of cognac-making into the film's elements, drawing parallels between Hennessy's artisanal methods and filmmaking. The film explores the protagonist's life journey, delving into his memories, emotions, and reflections spanning childhood to adulthood. Inspired by the French way of reflecting on life. The director's approach mirrors that of a silent film, focusing on visual storytelling with minimal dialogue, and he draws inspiration from the magical realism of musicals. Ultimately, the film aims to evoke a sense of gratitude, hopefulness, and serenity in its audience, inviting them to reflect on their own lives and interpretations.

The direction of the film embodies an exploration of time's juxtaposition and the contemplative essence of French life. Drawing inspiration from literary motifs like Proust's madeleine, the director crafts a tapestry interweaving past, present, and future moments, evoking bittersweet nostalgia and reminiscing life paths. Reminiscent of silent film storytelling, the director's approach infuses the piece with magic and emotion, leaving viewers with a profound sense of gratitude, hopefulness, and serenity. They used production design to reveal the artifice behind life and leaned into the concept of sets physically changing in succession, with props being moved in and out of the screen, like a movie within a movie. As the main character travels through the cities that his music brought him to, the transitions are all happening on a real street with a steady camera and without cutting because of light effects and different decors passing.