Cannes Lions
Boldº_a design company, Rio De Janeiro / SKY / 2010
Overview
Entries
Credits
Description
Design a lifestyle magazine presenting attributes related to book design: comfortable reading and a simple layout. Adding to that, a contemporary and elegant atmosphere.
Execution
The magazine had a very uncommon production process. Both editorial, project design and commercialisation were all accomplished simultaneously, demanding dynamism and agility, especially, regarding approval routines,done rigorously every week.Art director and designer’s personal networking allowed the participation of prestigious foreign graphic artists.
Outcome
The decision to research less popular type foundries presented a touch of exclusiveness to the layout.
Similar Campaigns
12 items