Cannes Lions
ABBOTT MEAD VICKERS.BBDO, London / CAMELOT / 2006
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Bag of smiles is a modern fable: the simple story of a man, Milo, who one day receives an unexpected windfall out of nowhere. But rather than keep this precious gift to himself, Milo sets out to spread the joy among his nearest and dearest, so that they too can share in his good fortune.
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