Cannes Lions

LUGGAGE ALERT

.R.E.F. COMUNICAÇÃO, Sao Paulo / DECOLAR.COM / 2014

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Overview

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Credits

Overview

Description

Decolar.com is the largest online travel agency in Latin America.

Execution

Luggage Alert is a smartphone app that uses Bluetooth 4.0 technology to warn its users when their luggage are approaching. A handle attached to the keychain luggage exchange information via Bluetooth to an app installed on a smartphone, which shows when the bags are coming through a localization radar and an audible alarm.

Outcome

The app transformed travelling, making it much more peaceful and enjoyable, reducing stress and setbacks in the baggage claim process. The app can make the tourism industry start to think about technology solutions that solve real life problems.

Similar Campaigns

7 items

Installments

.R.E.F. COMUNICAÇÃO, Sao paulo

Installments

2016, DECOLAR.COM

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