Cannes Lions

Lumberjack

BBDO NEW YORK, New York / MARS / 2017

Awards:

1 Shortlisted Cannes Lions
Film
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Description

A lumberjack makes the mistake of trying to do his job while on an empty stomach. High above the forest floor, he uses a chainsaw to cut through a branch he is sitting on – facing the wrong away. Eventually his saw makes its way through the branch causing him and the branch to plummet to the ground below. He suffered from the hunger symptom known as confusion and is survived by the Snickers bar he forgot to eat earlier that day.

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