Create stationary that reflects the personality of the Coco de Mer brand.

We wanted the work to be more than just beautiful design. We wanted it to generate a feeling. So we created an envelope that made sending mail an interactive reminder to enjoy sex and not be so uptight. And we wanted you to share that feeling with others.

This was a creative conversation piece used to communicate with a niche market. It strengthened the relationship between company and clientele in a fun, provocative way. As a result, the store continues to have a large loyal customer base in the US.