Eurobest
72ANDSUNNY , Amsterdam / UNILEVER / 2019
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The film is all about sound design. We were not just spoofing an ASMR film or commenting on one; we wanted to actually create on. To do this, we need a combination of special microphones specifically positioned on set. Each sound was tested and rehearsed so we’d know it would have the desired ASMR effect. While mixing the sound design, special care, time and attention needed to be paid to each moment. We’d enhance the sound, make sure it was perfectly clear, and optimized it to give the ASMR effect.
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