Cannes Lions

LYNX DEODORANT

PARTIZAN, London / ELIDA FABERGE / 2004

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We see vignettes of girls doing mundane everyday things; washing the car, working in a kitchen, doing the pizza delivery etc. However, they are all absolutely gorgeous, wearing the slinkiest, tiniest dresses. Why? Just in case they meet their 'Lynx' man - they have to be 'ever ready'.

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