Cannes Lions

MAC PRO WEBSITE

APPLE, Cupertino / APPLE / 2014

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Overview

Entries

Credits

OVERVIEW

Execution

To introduce this engineering marvel, we created a website that explores the product from the outside in—literally deconstructing it layer by state-of-the-art layer. All with the goal of taking one of the most advanced pieces of technology Apple has ever created and making it easy for anyone to understand.

Outcome

N/A

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2021, APPLE

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