Cannes Lions
TED. PEREZ. + ASSOCIATES, Venice / IMAX / 2006
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The online home of IMAX's film Magnificent Desolation, this site allows users to experience the lunar missions with never-before-seen photos, exciting sound effects, and fluid interstitial animation. Users are offered multiple options for download, and the press section offers hi-resolution behind-the-scenes photography and information about the IMAX 3D experience.Interstitials offer inspirational quotes from astronauts of the Apollo Missions and interesting insights into the astronaut experience. An educator's guide provides activities to enhance classroom learning. Photography is available for peer-to-peer distribution and download, creating effortless Viralosity and site content is controlled via XML to allow quick response to content updates.
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