Cannes Lions

MAILING SERVICE

CRIC, Milan / POSTE ITALIANE / 2011

Awards:

1 Bronze Cannes Lions
Film

Overview

Entries

Credits

Overview

Description

"Because I like you" is the story of Giovannino, a child who writes a love letter to his girlfriend. The voiceover of the child reading the letter plays and contrasts with the images. Giovannino's voice tells us the child's way of seeing love, enthusiastic and with no limits. The images show the life of an old postman, who despite his age keeps loving his wife with everyday care and attentions. The film ends with the image of the child's letter, framed and lying on the old lady's bedside table. We realize the child and the old postman are the same person. The falling in love has with time become true love.

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