The situation was to create a music video for Mette's new song 'Mama's Eyes' with a strong perspective and intention form both the artist and our director, Camille Summers-Valli.

The main brief of the video was to articulate Mette's past present and future, with imagery both referencing and contrasting the themes of the song, mothering, childhood and womanhood. A challenge of the edit was to use a combination of found and present day shot footage of Mette along with a huge array of stock footage to illustrate the various impacts and upbringing of her life whilst articulating the influences and internal characteristics of Mette.

The solution was to seize on the idea of creating a fluid narrative between past present and future Mette, who she was, who she is, who she wants to be.

The combination of family footage and present day Mette made these moments of reflection and understanding of Mette's character whilst also using stock footage to illustrate the more nostalgic and internal sides of Mette. Intercutting a vast range of stock footage with the artistry of Mette's choreography was key to the foundation of the edit in order to clearly illustrate not only Mette's rhythm in dance and life, but also her internal rhythm.