known mostly for highly esthetically visuals, The Director shines in this tongue-in-cheek comedy for fruit of the loom men underwear collection musical:it's not the uniform that makes me look manly' sings the lumberjack, then rips his clothes off - in an act of liberation from the conventional uniform that marks his profession. the bullfighter, astronaut, the mexican lucha-libre wrestler, policeman, construction worker and bunch of other mens follow, singing the same line followed by the same reaction!as the motion spreads across the city streets, astounded women observe, jaw-dropping, the commotion of this one-minute-heroes, the self conscious and strong males running around the neighborhood in kind of musical parade, wearing nothing but their underwear, the real uniform.there is a secret we all share,under the uniforms we wearsings the charismatic, masculine mob in a musical parade!fruit of the loom - the style approved by men!