Many unfinished bottles of water are thrown away after an Environmental Protection conference. This situation is so common in China, that every year, 24 billion bottles of water are being wasted. Mostly because it’s easy to forget which bottle belongs to whom. People do not lack intention to save water. They just need a simple and effective way to do that.

A simple change to the bottle label helps reduce water wasting, winning more favor of consumers and raising brand awareness. The scratch bottle is being used increasingly at social and business events across the country. More and more brands are following suit.