Cannes Lions

MARKETING SERVICES

EURO RSCG AUSTRALIA, Sydney / EURO RSCG / 2009

Presentation Image

Overview

Entries

Credits

Overview

Execution

Stage 1: Create a Euro RSCG-branded (and run) Digital Workshop to help existing clients and targeted prospects gain a better understanding of the digital landscape and best practice digital strategy/creative.

Stage 2: Use the relationships and dialogue created by the Workshop to generate opportunities to do more digital work with both existing clients and carefully targeted prospects.

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