Martini ... The year 2003 brought a new advertising campaign to the brand. Glamourous, suspenseful and surprising, Martini happens in selected places, in unexpected moments, with most mysterious characters. The aim was to address the audience in a playful and sophisticated way and to create a global site for around 14 local markets. The website picks up on this suspenseful theme. It is based on single ads, accessories for a mobile Martini branded lifestyle and online specials picking up the campaign's paparazzi charm. A highlight is the 'Director's Cut' - a full scale video mixer to sample your very own Martini clip.