Cannes Lions
R0SA, Zurich / RSA FILMS / 2002
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Concept, design and frontend for a portal with infotainment character. ROSA was asked to develop a multichannel identity for the following devices: Web Broad, Narrowband & OpenTV. The focus should be:- multi-channel identity for all devices (in that case you see only Web broadband) - strong relation between editorial and commercial contents - contextuality - has to work on convergent devices (Web, TV, Mobile) - must be modular, scalable and dynamic. The design must work for colourblinds (it does!)
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