Cannes Lions

MEIJER BRAND PRODUCTS

DEVITO/VERDI, New York / MEIJER / 2006

Awards:

1 Shortlisted Cannes Lions

Overview

Entries

Credits

Overview

Description

A man tries to open a national-brand pickle jar unsuccessfully. He then tries to open a Meijer-brand pickle jar unsuccessfully. Super: The Meijer Brand. The only difference you'll notice is the price.

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