Create a greeting card that allows the recipient to experience the brand. For business-to-business use, the greeting card was intended to express the corporation’s gratitude and continued patronage in a warm and heartfelt manner.

It was designed to communicate a message from a company that has been building communities for over 100 years that they will continue to light up the lives of many people.

The card was sent to business clients and received a big reaction. Some returned the card with a message on it, which helped motivate the people who worked for the company.