To date 480 Pajeros have been sold – all directly tracked to the programme.An impressive 9% of people in the program have purchased.We exceeded target by 107.8%, with a phenomenal 5,393 members joining Team Pajero.A 47% repurchase rate was tracked in Q3 2005, which was an impressive 88% over target. (Source: ESPRI-ARMS data 2005).The average campaign response was 17.5% with some segments as high as 36%.Due to this success, we have rolled out a similar strategy for other valuable customer groups in Mitsubishi.