One installation shown with the 'free' organisational help of association members througout the cities reached the target audience in different ways: by handing out protest notes to passers by and soliciting signatures for petition. Via press – the absurd picture of the small playground in the parking lot was a strong PR multiplier. Via word of mouth, the installations became talk of the town. Finally petitions signed by more than 30,000 people were sent to the city halls.