It was the simple buzz of the mosquito that inspired me to write this spot. It brought a thought to mind that the menacing buzz could also be a mosquito crying under the influence of a powerful mosquito repellent.

The simplicity in the execution, and the need for the use of a voice only in the product description, makes it stand a class apart. This is my tribute to the theatre of the mind that I so respect, and that's what brings a glint to my eyes every time I have the opportunity to write one.