Cannes Lions

MTV LIVE

DADDY, Gothenburg / TELIA INTERNET SERVICES / 2003

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Background/synopsis:On comhem.se the best live-concerts on MTV are broadcasted through broadband - 24 hours a day. In order to create that unique live-feeling, we let the visitor challenge her own stagefright directly in the ad.Target group:Youngsters interested in popular music, having broadband connection.

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