Cannes Lions
WYSIWYG COMUNICACION INTERACTIVA, Madrid / NOKIA SPAIN / 2005
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Description
Take a break and, for just a moment, consider what it means to carry a mobile in your pocket: you are always available, you can make last minute plans, you are someone connected to the future. But what if that mobile is a Nokia?This campaign was launched in order to show that by just having a Nokia you have access to a fun Club crammed with benefits especially thought for the target (music and sports events, movie premières, trips, creativity contests, etc,). Its potential is increased making the most of the synergy between Nokia and Club Nokia.
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