My Little Tesco is the first mobile application that provides real promotions and sales in a fun and interactive way.

My Little Tesco, a manager game that bridges digital with physical, so players can get an inside view to the world of Tesco. They can create their own store and manage everything from the buy-in, through the setting-up, to even the decoration. Tesco can reach their costumers like never before, as real-life promotions, loyalty programs and sales appears in the game as well.

The game became the #1 social game in Hungary, and the #4 game overall. People playing 2 million sessions a month, which is more than impressive, compared to the Hungarian population of 10 million. The average playtime is 16 minutes, while the industry average is 3 minutes.