Cannes Lions

My precious world

INTERSTELLA, Seoul / E-MART / 2018

Film

Overview

Entries

Credits

Overview

Description

This is a short episode of a couple shopping at the mart. The wife, who is concerned about the future of her family strives to save every penny. However, the husband keeps bringing expensive items to the cart. The wife eventually gets disappointed at the husband, and yells at him for his immature actions. After a phone call with her mother, the wife realizes how much her husband loves her. She realizes, her most precious person is her husband. Feeling sorry for saying those bad things, she tells her husband to buy some imported beers. But, she tells her husband to buy only one of each. And...her husband buys 400 types of different imported beers. Since E-mart has 400 types of different imported beers.

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